The advent and rapid rise of the internet as a convenient alternative to printed books, magazines and other literature has hit the industry hard. Comparatively, printed words are slower to produce and more costly to distribute.
Being in gradual decline, the print media market has become saturated. Competition is intensifying and only the strongest, most productive players will excel. Those who don’t focus on efficiency risk failure.
Product demand in the print sector is tied more closely to the wider economy than in other industries. Companies must be ready to adapt to a constantly changing market.
The pressure on print companies to operate sustainably and keep environmental impacts minimal is growing. Production must be in line with government and consumer expectations.